As I Am
As I Am
Lavish Your Coils and Curls.
Give Your Hair What It's Asking For... the Moisture
Needed to Feel and Look Amazing!
Moisture is essential for great natural coils and curls. When your hair feels a bit
rough and dry, and looks that way too, this is the jar to reach for. The power-packed
As I Am® DoubleButter® Cream is a rich emollient blend, graced with the
finest array of natural butters and organic oils. It gets the job done.
- Locks in moisture
- Gives dull dry hair softness, shine and manageability
- Contains Pro-vitamin B5, (known as Panthenol), to help repair split ends and
- Provides dehydrated hair with what it needs to look and behave its very best
Key Ingredients: Cocoa Butter, Shea Butter, Castor Oil, Jojoba Oil, Sweet Almond Oil, Sugar Beet Root, Wheat Germ Oil, Vegetable Glycerin, Wheat Protein, Panthenol and Lanolin
Aqueous (Water, Aqua Purificada, Purified) Extracts: Cocos Nucifera (Coconut) ¹ and Phyllanthus Emblica (Amla) ¹ and Citrus Reticulata (Tangerine)¹ and Beta Vulgaris (Beet) Root¹, Butyrospermum Parkii (Shea Butter)¹, Hydrogenated Vegetable Oil¹, Theobromo Cacao (Cocoa) Seed Butter (CocoaButter)¹, Prunus Amygdalus Dulcis (Sweet Almond) Oil¹, Emulsifying Wax NF, Cocos Nucifera (Coconut) Oil¹, Glycerin¹, Lanolin¹, Ricinus Communis (Castor) Seed Oil¹ , Beeswax¹, Simmondsia Chinensis (Jojoba) Seed Oil¹, Hydrolyzed Wheat Protein², Triticum Vulgare (Wheat) Germ Oil2, Carbomer, Panthenol, Tocopheryl Linoleate, Triethanolamine, Potassium Sorbate, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Fragrance/Parfum, Limonene.
Source: 1-Natural; 2-Wheat derived
- Apply sparingly or liberally depending upon your hair's need for moisture,
manageability and vitality.
- Rub within palms and scrunch onto hair gently so that coils and curls are
- May also be used to set soft lustrous twists and twist-outs.
- Try using a little As I Am® DoubleButter® Cream along with the Twist Defining Cream for in-between re-twist touch-ups.
- Don't rub oils and butters into your finished style too vigorously. It can disturb coil/curl definition. Instead, rub the product between the palms of your hands, then massage throughout the hair and scrunch onto the ends.
- Don't overuse. A build-up of emollients can actually work against your natural curl definition, and instead of looking shinier, your hair may appear dull and matted.